Some of the key questions that had to be answered by respondents through this research were:
- How do data providers interpret concepts such as privacy, confidentiality, disclosure, data sharing, and statistical purposes?
- How do different formats and modes of presentation influence their decisions on participation in censuses and surveys?
- What kinds of information about themselves they consider to be most sensitive?
- How do their reactions vary by population group, gender, and socio-economic status?